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Hello love,

I'm not sure I've told you this story, but a couple of months ago something happened in my business that I was not expecting at all.

Something I can only describe as a failed soufflé.

It had taken me six months to get there. To find the courage to reach out to women I admire and pitch my services. To receive replies like “yes, but not right now.” To wait for “right now” to arrive. To begin supporting them, at first for free, just to build my portfolio. To show them (and myself) my skills and my voice.

And finally, I had done it.

I had reached my monthly revenue goals. My calendar was full. I celebrated my success, and felt like I could do anything.

And then, within just a few weeks, it flopped.

One client had to pause our retainer indefinitely as she suddenly found herself navigating a divorce. Another went through an inner revolution and realised she needed to take a break from her business, maybe forever.

None of it was predictable. Not for them, not for me.

And of course, I deeply support the life transitions these women are going through. There’s not an ounce of resentment in me.

But… damn, that was a shock!

You see, I’m quite an impatient person.

It might take me a while to clarify a vision, but once I have it, I want to run. I want things to move, to happen, to land. Fast.

It’s probably part of why my clients call me a powerhouse. I’m focused on results. Deliverables are always on my radar.

But sometimes, that focus makes me forget something essential:

I’m not in control of what comes or what leaves.

And if something leaves, maybe… it’s because I needed space.

Space to sit on my terrace with my kids and watch the birds.
Space to return to my writing projects.
Space to walk through work and life without the constant edge of urgency.

It may sound like a failure story, but somehow I’ve never felt more abundant.

Maybe I didn’t need a full calendar after all. Maybe that’s no longer what success means to me.

You see, sometimes, we think we want one thing but something else would serve us far more deeply.

Life isn’t meant to bend to our will. Not everything we plan is meant for us.

So what if we stopped trying to make things happen, and started allowing space?

In that space and silence, life may send us something new. Something better. Something we didn’t even know we wanted.

So, my love… Is there something you’re trying to force right now? A decision you’re rushing, an answer you’re demanding?

What if you trusted that everything right comes in due time? What if you gave yourself permission to let it unfold?

If you can, find the patience to sit in the in-between.

There’s beauty here, too.

Power and light,

Jessica

P.S. I work with sensitive, thoughtful business owners who are rewriting the rules of how we grow, create, and connect. If you ever want a co-creator on your journey, I’m just an email away.