Hello love,
In the first stages of my business, I built a one-page website on Canva. It wasn’t really strategic. It wasn’t sophisticated either. It was just… something.
Something I could send when people asked, something that made my work feel visible, something that said “I exist.”
And for a while, that was enough.
But then after a few months later, something started happening: every time I sent someone the link, I felt a small contraction in my stomach, almost not wanting them to see it.
It was like I was introducing them to a version of me that had already moved on.
On paper, nothing was wrong. The words were fine. The layout was fine. The colours were fine...
But I wasn’t fine with it.
Because somewhere along the way, my work had matured, my thinking had stretched and my standards had shifted.
And the website page was still holding the “doing my best” energy instead of the grounded, embodied, I-know-what-I’m-doing energy that I was ready to stand in.
So I told myself I would fix it quickly.
I moved to Squarespace. It felt intuitive enough. I thought: this will take two weeks.
Spoiler alert : it took almost 9 months.
Nine months of rewriting the same paragraphs. Nine months of opening a blank page and closing it again. Nine months of trying to explain something I could feel… but couldn’t yet hold in clear language.
As a quickly-evolving multi-passionate, it seemed even more challenging to see the connecting thread clearly enough to be weave it into something cohesive.
Maybe that's something you've experienced too?
That strange in-between season where you know you’ve grown… but what’s visible hasn’t caught up yet.
You look at your website, your branding, the way you speak about your work, and you start wondering: Does this actually represent who I am now?
This isn't really just about websites. It’s about that moment where your inner evolution becomes too big for your current container.
Have you felt that too?
If you have, I'd love to hear your experience: hit reply and tell me what feels slightly “off” in your own visibility right now.
Power and light,
Jessica